By Will Waugh
The ANA is a member of the World Federation of Advertisers, a tight knit group of advertising associations based in Brussels. That's right, an association of associations. If I remeber the latest number, our members represent somewhere along the lines of 60% of the world's ad spend.
I receive their monthly newsletters from my counterpart there who also happens to be a Will - Will Gilroy. I have included the links because there is some interesting information you don't neccesarily read regularly. For me, it is my primary outlet outside of the US-centric marketing bubble many of us live in. It's also some good reading.